The Otezla commercial features a young black girl named Tara. Let’s take a closer look at her character and what she represents in the ad.
A 9-year-old black girl named Tara is a fictional character featured in the Otezla commercial titled “Tara’s Story.” Directed by Tiffany McElroy, the commercial portrays Tara’s battle with psoriasis and highlights how Otezla has been instrumental in helping her manage her condition.
As a fictional character, she brings attention to the condition and its impact on young people of color. The commercial, directed by Tiffany McElroy, showcases Tara’s journey with psoriasis and highlights how Otezla has helped her manage her symptoms.
By featuring a black girl as the main character, the ad promotes diversity and inclusivity, acknowledging that people of color can also suffer from psoriasis. Her story has resonated with many individuals, sparking a national conversation about representation in the industry.
By sharing her story, Otezla aims to raise awareness and reduce stigma surrounding the condition, encouraging others to speak openly about their experiences.