Ned is the main character in an Otezla commercial. He’s a regular person who shows what it’s like to live with psoriasis. The ad aims to raise awareness about how psoriasis affects daily life.
Otezla, a medication for moderate to severe plaque psoriasis, can really improve quality of life.
Ned is a character in the Otezla commercial for plaque psoriasis. He is a man who gains confidence to go on a date despite his psoriasis, thanks to Otezla treatment. Ned is shown stepping out of an Uber in front of a movie theater, looking at a dating profile on his phone, and imagining everyone staring at him because of his psoriasis.
However, he realizes that people are not judging him and he has a great date.
Jono Selvadurai plays Ned in the commercial. He is a multi-faceted performer from New Zealand, currently based in London. Selvadurai has a background in dancing, choreography, comedy, fitness, and coaching.
He graduated from the New Zealand School of Dance in 2011 and has worked with the New Zealand Dance Company and World of Wearable Arts experience. He has also been voted London’s Trainer of the Year in 2018 and has appeared in music videos and improv comedy shows.
Selvadurai brings his dance and comedy improv background to the role of Ned, showcasing how Otezla can help people dealing with psoriasis.
The Otezla commercial featuring Ned aims to raise awareness about the daily challenges faced by people living with moderate to severe plaque psoriasis.
By showcasing Ned’s journey from feeling self-conscious and hesitant to go on a date due to his psoriasis, to gaining confidence and having a great time, the ad highlights how Otezla treatment can improve quality of life.
The commercial also features Jono Selvadurai as Ned, bringing his diverse background in dance, comedy, and fitness to the role, making the portrayal more relatable and authentic.
By sharing Ned’s story, the ad aims to break down stigmas surrounding psoriasis and encourage viewers to consider how Otezla can help them take control of their condition and live a more confident life.